Technology drives today's economy. In their book Unleashing the Killer App, Larry Downes and Chunka Mui look at the dynamics of technological change and its potential to create products or services that displace unrelated older propositions, destroying and re-creating industries far from their immediate use (killer apps). Killer apps are all around us - the pulley, compass, moveable type, Apple Macintosh - and new ones are popping up all the time.
Drawing from their experience and research with leading global businesses, the authors identify the 12 fundamental design principles for building killer apps. They examine the economic consequences of the diminishing transaction costs in cyberspace; and describe how to integrate digital strategy into an organization's planning process to create new markets.
You could use the Knowledge Gene below ("Unleashing Killer Apps") to help you identify and create killer apps in your organization...
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